“The first few hours of product ownership are crucial in terms of customer satisfaction. And that’s where we need to provide help and support.”

For one high profile technology client, Inkfish provides a tailor-made Customer Relations Helpline… handling all calls to a widely publicised Freephone number. Our client faced increased demand from the public for better information - especially as more complex digital products were coming onto the market.

Challenge:

As well as urgently needing to catch the high volume of calls that were bouncing off their system, our client saw an opportunity to add value ‘at the back end’.

Solution:

Our client has experienced a surge in the use of its customer support services, and sees this service as instrumental in generating future sales and increasing brand loyalty.

Snapshot:

Retailers themselves have been calling the Helpline when they’ve been setting up new products in-store.