We took the step of creating a separate company: Inkfish Financial Services Ltd. Why? Because this unique sector warranted a dedicated approach that would stay closely in-step with the latest regulations, enabling us to provide a higher and tighter level of support and reassurance to our clients, among them, AIG Insurance and Domestic & General Insurance.

So what’s the secret of Inkfish’s appeal to Financial Services clients?

#1: We’re conversant with compliance
Knowledge of the compliance requirements of a business is an absolute pre-requisite when handling calls for financial services clients.

Inkfish has a particularly strong compliance team that includes ex-FSA personnel, giving them an intimate knowledge not only ofthe regulations laid down by FSA, but also of the culture of this regulating body. As a team, they are wholly committed to looking out for your best interests. 

Specifically, Inkfish Financial Services is dedicated to supporting clients’ demands for greater integrity, accountability and financial stability… in the face of changing business, regulatory and client expectations.

#2: A different emphasis on quality
More than any other sector, financial services require a whiter-than-white customer contact process, and Inkfish can deliver exactly that. Our quality control processes are second to none and full and open reporting means that you are kept fully up-to-date with the progress of your account.

Reporting metrics are designed to ensure that any quality issues are identifiable immediately… and that audit trails enable us to pinpoint the actions of individual agents, if need be.

Example:  if we set up a 'live verification process' on a sales campaign each sale will be verified whilst the customer is still on the line. In this scenario any quality issues can be handled immediately, with key data fed to the relevant call centre manager, team leader and agent in real time.